Scott Monty: The Moves That Helped Change Ford Motor Company's Image

from Louder Than Words | Creative Talks with John Bonini · host John Bonini

Scott Monty, former head of social media at Ford Motor Company, talks about his decision to join Ford in 2008 and the specifics of what went into the social and branding strategies that helped turn the company’s image around.

Episode metadata supplied by the publisher feed · Published Aug 24, 2016

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Scott Monty: The Moves That Helped Change Ford Motor Company's Image

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