Scripps Co. Bets Big on Broadcast Bandwidth as Key to TV’s Future

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This episode was published on March 31, 2021.

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from Strictly Business · host iHeartPodcasts

Scripps Co. CEO Adam Symson explains why he doubled down on TV station acquisitions at a time when all eyes are on the transition to streaming media. The leader of the Cincinnati-based media firm with deep roots in mass media discusses the rationale behind the company’s $2.65 billion purchase of Ion Media. He also details how Scripps wound up enlisting Warren Buffett’s Berkshire Hathaway as a partner in the transaction. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Mar 31, 2021

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Scripps Co. Bets Big on Broadcast Bandwidth as Key to TV’s Future

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