Se non vendi è un hobby - Come costruire traction per conquistare il mercato con tecniche di lean e agile management episode artwork

EPISODE · Jun 27, 2017 · 1H

Se non vendi è un hobby - Come costruire traction per conquistare il mercato con tecniche di lean e agile management

from Smau Academy · host Barbara Bonaventura

Tic - Tac, tic- tac, l’orologio corre ed oggi come non mai, i nostri business non si possono permettere di perdere tempo. Il contesto competitivo, lo sviluppo tecnologico e il mercato globale aprono continuamente finestre di opportunità che vengono colte dalle aziende più abili ad adattarsi ed evolversi. Essere in grado di catturare i trend però non è sufficiente per far crescere un’azienda, è altrettanto necessario comprendere come vendere la propria innovazione al mercato, come riuscire a guadagnare traction. In questo circostanza, il tempo risulta essere la variabile strategica per eccellenza: non possiamo permetterci di investire eccessive risorse su progetti/prodotti che non siamo certi possano piacere al mercato. L’utilizzo di metodologie lean e agile sono pertanto fondamentali per evitare qualsiasi tipo di spreco. Durante il seminario forniremo spunti e metodologie su come creare un sistema ottimizzato per produrre fatturato riducendo i costi improduttivi.

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