Sea, Stage & Strategy: Jeff Cuellar’s Mastery of Festival Cruises - Dr. Naddy's Business, Biceps and BS Episode 18

Business, Biceps, and BS Show NotesSea, Stage & Strategy: Jeff Cuellar’s Mastery of Festival Cruises - Episode 18In this high-energy episode of Business, Biceps & BS,Tim Naddy sits down with Jeff Cuellar, CEO of Sixthman, the company that pioneered immersive music and fan-focused cruise experiences.From the origin story of the Rock Boat to wrestling rings atsea and culinary festivals with celebrity chefs, Jeff breaks down what it really takes to produce live events on a cruise ship — where there is no Home Depot run, no postponing the show, and no backup plan once you leave port.They explore the power of community, why “fan-first” isn’t just marketing language, how to build solutions-oriented teams, and why the best live event companies are really hospitality companies at heart.💡 What You’ll LearnHow Sixthman started from a simple conversation on an airplaneWhy immersive, multi-day cruise events create deeper fan loyaltyThe importance of being “solutions-oriented” in live productionWhat interns and young professionals learn in fast-paced event environmentsWhy listening is the most underrated business skill💬 Quote of the Episode“Live events don’t give you the luxury of waiting. You solve the problem, or you don’t have a show.”— Jeff Cuellar-------------------------------------------------------------🎧 Earn CPE by Listening to Business, Biceps, and BS!Thanks to growing interest from members like you, we've streamlined the process with a brand-new podcast self-study exam.Each episode of Business, Biceps, and BS offers the option to purchase a self-study test for CPE credit. Episodes will feature a 3-question exam and will be worth 1 hour of CPE credit. A passing grade of 70% or better is required to earn credit. Exams may be submitted for CPE up to one year after the purchase date.Here’s the link to purchase the exam for this episode: https://www.gscpa.org/Public/Products/ProductDetails.aspx?ProductID=POD.BBB.18RESOURCES:Jeff Cuellar, CEO, Sixthmanhttps://www.linkedin.com/in/jeff-cuellar-77b585/Sixthmanhttps://www.sixthman.net/Dr. Tim Naddy, VP of Finance, Savannah Bananas and Adjunct Professor at Savannah College of Art and Designhttps://www.linkedin.com/in/drtimnaddy221b/Savannah Bananashttps://www.thesavannahbananas.comThe Georgia Society of Certified Public AccountantsNot a Member of The Georgia Society of CPAs?  Check out the benefits of becoming part of the community.https://www.gscpa.org/content/Membership.aspxCheck out all of the Business, Biceps and BS episodes here:https://www.gscpa.org/content/olc/VirtualSeries/BusinessBicepsBS.aspxNeed more CPE? GSCPA’s CPE Cataloghttps://www.gscpa.org/public/catalog/search.aspx