Sean Varga -- OWASP Top 10 for AppSec Sales

We’re discussing the intersections of application security (AppSec) and sales strategy with our guest, Sean Varga. Sean shares the unique challenges and best practices in AppSec sales, like the importance of empathy, understanding customer needs, and community participation. Learn about the OWASP top 10 for AppSec Sales and discover how to achieve success by aligning with customer goals, maintaining detailed living documents, and fostering strong partnerships. AppSec meets sales strategy. This is not your typical security podcast, but a glimpse into how sales work in AppSec. As security practitioners, we must practice empathy. This is our chance. We're unpacking the OWASP Top 10, not for vulnerabilities, but for what drives successful AppSec sales.Today's episode is brought to you by Security Journey.About Security JourneyOur education platform teaches valuable secure coding skills based on real-world vulnerabilities and threats, including OWASP Top 10.→ Learn more about Security JourneyConnect with Sean Varga:→ DevOpsDays→ BSidesMentioned in this episode:→ DevOpsDays→ BSides→ Crossing the Chasm→ Veracode→ Secure Code WarriorFollow the Application Security Podcast:➜ Home➜ X➜ LinkedIn➜ YouTube➜ Instagram➜ FacebookChapters:00:00 Meet Sean Varga: OWASP Top 10 for AppSec Sales09:00 I guess I want to ask kind of another question on18:00 Yeah, I have a kind of a different perspective on this20:14 You hit on something that is part of the frustration. Right28:15 You're describing in my mind what is a consultative approach to30:11 Yeah. So then we get to know your solution. Wait, you33:51 Right34:46 Mm-hmm. Let's, uh, we can jump over the understand all stakeholders44:25 I'm going to give you a second to think about your