Sean Yocum, MA, BCBA, LBA | From Family Insight to Field Reform: Redefining ABA’s Gold Standard

What happens when lived experience meets clinical expertise? In this episode of Tim Talks: ABA Therapy, host Tim Zercher sits down with Sean Yocum—ABA clinician, podcast host, baseball coach, and passionate advocate for family-centered care in behavior analysis.Sean shares how growing up with an autistic sibling shaped his drive to reform the field. From questioning outdated clinical standards to pushing for purpose-driven company culture, Sean doesn't hold back.You’ll hear:Why generalization and caregiver training must become the new gold standardHow shaping applies far beyond therapy sessions—even on the baseball fieldWhat’s broken about current KPIs in ABA (and what to do instead)Why prioritizing purpose over perks is essential for fixing staff burnoutThis episode is bold, candid, and deeply practical—exactly what the ABA world needs.