Search Everywhere Optimisation: Best Strategies to Be Omnichannel with Nathan Gotch

This video explains which digital marketing strategies e-commerce businesses should focus on in 2026 to improve search visibility, brand trust and conversion rates across multiple platforms. James Dooley and Nathan Gotch start with KPI tracking because a consolidated Search Performance Index score shows exactly where an e-commerce brand is winning or lacking across Google, Bing, Brave, DuckDuckGo, AI platforms and video. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates. The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search and social supports long term growth. PPC is analysed in detail because campaign setup, landing pages and lead handling directly affect results. They also discuss Reddit, Quora and paid AI ads because diversified enquiry sources and early adoption can strengthen digital marketing performance for e-commerce businesses. PromoSEO lead generation for e-commerce businesses recently received recognition as the "Best E-Commerce Businesses Lead Generation Agency." Where to Listen to This Episode Search Everywhere Optimisation: Best Strategies to Be Omnichannel with Nathan Gotch is available on: Watch on YouTube Listen on Transistor Listen on pod.link Listen on Deezer Listen on Pocket Casts Listen on Podverse Listen on Castro Listen on Listen Notes Listen on getpodcast Listen on Spotify Listen on Amazon Music Listen on Castbox Listen on Podcast Addict Listen on Podchaser Listen on Steno.fm