Search Smarts: Why Schema Is Key to Being Found by AI

Can Google Gemini and other AI models really discover your site on their own? In this episode of Search Smarts, Bob Brennan breaks down insights from Kasim Aslam's recent webinar on how AI-powered search is changing the game. The big takeaway? Schema markup is no longer optional, it's one of the primary signals helping language models understand and recommend your content. If you want to future proof your SEO and stay discoverable in the age of AI, this is the episode you don't want to miss. Enjoyed this episode? Subscribe, leave a review, and send us your questions and we might feature them in an upcoming episode! Ask a question Free SEO Audit SEO Resources Hire Us