Season 2 Episode 19: Will Brooks, Global Brand Ambassador at Herradura Tequila

from Cocktail Classified · host Swizzle Media

A journey from Culinary School to Trade Advocacy, Will Brooks chats with us about his journey in the industry, agency work, and the story of Herradura. This week’s episode in collaboration with Bartender Magazine and Arizona Cocktail Weekend, we are joined by another of our close friends, Will Brooks, Global Brand Ambassador for Herradura Tequila. He shares his insights on this start in culinary and his steps toward becoming a global brand ambassador, having to evolve in a changing market, cocktails, Arizona Cocktail Weekend (His first time!) and of course the story of Herradura Tequila. Special Guests:Will Brooks @cuppateaquilaProduced by Shift Change Creative and hosted by: Patrick Abalos @mixmanpatrickBrought to you by Bartender Magazine and Arizona Cocktail Weekend. Catch the Bartender Magazine Spring 2026 edition live now at bartender.com!

Episode metadata supplied by the publisher feed · Published Apr 10, 2026

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Season 2 Episode 19: Will Brooks, Global Brand Ambassador at Herradura Tequila

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This episode is 55 minutes long.

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This episode was published on April 10, 2026.

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