Season 3 E7 - Sustainable Marketing with Thomas Kolster

In this episode Thomas Kolster, also known as Mr. Goodvertising, joins us in the studio to talk about sustainability when working with marketing and advertising. We discuss topics such as sustainable brands, overconsumption, responsibility when working with advertising and how you can actually make a difference in this industry. Thomas Kolster is one of the early pioneers in the do-good space coining the term Goodvertising to describe the changing advertising landscape that’s become a growing movement in itself. He’s a globally-recognized keynote speaker and his book Goodvertising is the most comprehensive book to date exploring communication for good. We promise you this is an episode you don't want to miss!Host: Debora ZanetteCo-Host: Jonathan KevinRead more about Thomas Kolster and Goodvertising at http://thomaskolster.com/. Thank you to Beppo studios for making this recording possible!Remember to follow HyperTalks on Instagram, Facebook, and your Podcast app. Hosted on Acast. See acast.com/privacy for more information.