Season 4 | Episode 7 | The CEO Shift Starts in Your Brain

Send us Fan MailToday, Trudy Heins sits down with Hannah Conkey, founder of MindPilot, to explore one of the most overlooked aspects of business leadership: the brain behind the business.As business owners, we spend years learning about marketing, finance and strategy, yet very few of us ever learn how our brains influence the way we think, make decisions, respond to stress and lead our teams.Together, Trudy and Hannah discuss the neuroscience behind the CEO Shift, why so many business owners become trapped in survival mode, how stress and decision fatigue affect performance, and the practical habits that help leaders think more clearly, make better decisions and create sustainable success.They also explore emotional regulation, energy management, sleep, movement, delegation and why becoming a better CEO starts with understanding yourself before trying to improve your business.If you've ever felt overwhelmed, struggled to switch off, or wondered why you know what to do but still find yourself stuck in the day-to-day, this conversation is for you.Connect with Hannah ConkeyWebsite: MindPilotLinkedIn: Hannah ConkeyEpisode Highlights02:50 Hannah's journey from corporate leadership to neuroscience05:32 Why understanding the brain changes the way we lead10:38 Survival mode versus intentional leadership13:14 Why your brain resists change16:09 What really happens during the CEO Shift19:48 Decision fatigue and why business owners get stuck23:13 The impact of stress on leadership and performance27:50 Helping teams move beyond constant overwhelm32:48 Measuring performance through neuroscience36:03 Why wellbeing is a commercial advantage40:59 Sleep, recovery and sustainable leadership46:39 Practical habits that improve decision making48:29 Letting go and trusting others to lead52:20 Why exhaustion should never be a badge of honour52:36 Hannah's advice for women ready to make their CEO Shift54:34 Final thoughts and takeawaysBecome a Fempire Certified Business CoachIf you're an experienced businesswoman ready to turn your knowledge into a profitable coaching business, we'd love to have a conversation.Click here to learn moreFind a Fempire Certified Business CoachLooking for practical business support from a coach who understands the realities of business ownership?Find your coach hereJoin the Fempire AcademyAccess practical business resources, masterclasses, templates, playbooks and a supportive community of women building stronger, more profitable businesses.Join the AcademyConnect with FempireWebsiteFacebookInstagramLinkedInSupport the show