Sebastian Hohenberg, University of Munster – Virtual Reality Can Boost Firms’ New Product DevelopmentSebastian Hohenberg, University of Munster – Virtual Reality Can Boost Firms’ New Product Development

Virtual reality can be a tough sell for businesses outside the tech bubble. Sebastian Hohenberg, full professor in the school of business & economics at the University of Munster, looks into what might change this. Dr. Sebastian Hohenberg is a marketing strategy researcher who strives to solve essential business problems related to organic growth and […] This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.academicminute.org