Secrets to Effective Product Strategy with Marcelo, Author of the PRFAQ Book

What if your next big idea came to life with just six pages—starting with a press release? In this episode of Product&Cake, Paul and Ghonche are joined by Marcelo, founder and author of PRFAQ Labs and former Director of Product & Tech at Amazon, to unpack the power of Amazon’s PRFAQ framework, why traditional product tools often miss the mark, and how AI is reshaping the art (and science) of product management.