Seeing Trade Mark Reputation With Fresh-Eyes: Lessons From Consumer-Based Brand Equity Models: CIPIL Seminar episode artwork

EPISODE · Nov 11, 2022 · 45 MIN

Seeing Trade Mark Reputation With Fresh-Eyes: Lessons From Consumer-Based Brand Equity Models: CIPIL Seminar

from Centre for Intellectual Property and Information Law (CIPIL) Podcast

Speaker: Dr Luminita Olteanu, London School of Economics Biography: Luminita qualified as a lawyer in Romania in 2011 and has been practicing for more than 8 years across a variety of legal areas including Intellectual Property Law, International Arbitration, European Law, and Commercial Law. She recently gained her PhD at UCL and currently teaches Intellectual Property Law at the LSE. For more information see: https://www.cipil.law.cam.ac.uk/seminars-and-events/cipil-seminars

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Seeing Trade Mark Reputation With Fresh-Eyes: Lessons From Consumer-Based Brand Equity Models: CIPIL Seminar

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