Sell Cash PT Services That Patients Actually Want ($500K in Cash Last Year)

It's no secret that insurance reimbursements for PT have not kept up with inflation and salaries. So how can you continue to serve patients and help your bottom line?In this podcast, Neil interviews Tony Cere, CEO of Kinetix PT. Tony has brought in powerful cash-pay services like laser therapy, NeuFit, NutraMetrix, and wellness programs that get patients excited—and results. He's also been a Practice Promotions client since 2017.Just last year, cash-based services have brought in...$300K in laser therapy$200K in revenue in other cash servicesListen to learn how YOU can get started with cash services that patients are EAGER to pay for!Join Neil on live monthly Zoom workshops! I'm starting something NEW!I am hosting monthly "Ultimate PT Marketing" workshops on Zoom, every second Thursday of the month.  This isn't a webinar --- this is a live Zoom room, where you can interact with me directly, ask for feedback on your website, etc. The first workshop is THURSDAY, August 14th, at 12:30pm Eastern. We'll discuss: The Direct-to-Consumer New Patient Workshop: How to Generate Significantly More New Patients Online Without Relying on Referrals. I don't expect it to be a ton of people, but I'm looking for like-minded clinic owners trying to grow. Register here: https://go.practicepromotions.net/monthly-pt-marketing-workshopAbout Our Guest: Tony Cere, PTTony Cere co-founded Kinetix Physical Therapy with his wife Melissa in 2008 with a mission to do things differently. Now, it’s grown to two locations, 24 employees, and Tony has brought in powerful cash-pay services like laser therapy, NeuFit, NutraMetrix, and wellness programs that get patients excited—and results. His bold approach has helped Kinetix grow fast, stand out from the crowd, and stay strong no matter what insurance does. He’s also been a Practice Promotions client since 2017.