Sell More with Authentic Copy - Brian Cassingena episode artwork

EPISODE · Jun 23, 2025 · 34 MIN

Sell More with Authentic Copy - Brian Cassingena

from The Jason Marc Campbell Business Podcast · host Jason Marc Campbell

Struggling to write emails that sell? This episode is with Brian Cassingena, the “Email Resurrection Guy” and host of Geniuses of Copywriting. He is a master copywriter reveals why AI falls short of human-crafted copy and how to create authentic, story-driven emails that convert. Learn the art of persuasive writing, avoid “douchey” tactics, and discover why empathy and connection trump templates. From his eBay beginnings to crafting Mindvalley Founder Vishen Lakhiani’s voice, Brian shares actionable tips to humanize your copy and boost sales. Perfect for entrepreneurs, marketers, or anyone hesitant about writing, this episode demystifies copywriting with heart. =====👂Listen out for: - Human copy outperforms AI writing.- Storytelling boosts email conversions.- Empathy is key to persuasion.- Avoid “magic pill” sales tactics.- Research shortcuts with AI tools.=====❤️New to Selling with Love Podcast?Check out the Selling With Love Book! http://jasonmarccampbell.com/bookJoin The Selling With Love Facebook Group https://bit.ly/3ygRLGiSubscribe to the YouTube Channel HERE: https://youtube.com/c/sellingwithlove?sub_confirmation=1=====📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:Instagram: https://www.instagram.com/jasonmarccampbell LinkedIn: https://www.linkedin.com/in/jasonmarccampbell*Selling with Love Podcast was previously known as Superhumans at Work by Mindvalley.#BrianCassingena #JasonMarcCampbell #SellingWithLoveAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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