Sell-Out Culture, the Other 95% of Building Products, to Monetize or Not, and Where the Online Design Community Went episode artwork

EPISODE · Sep 9, 2026 · 56 MIN

Sell-Out Culture, the Other 95% of Building Products, to Monetize or Not, and Where the Online Design Community Went

from Works But Makes Noises · host David McGillivray & Jacob Heftmann

This week, we talk about the lost art of *not* selling out, whether or not to turn an idea into a business (plus David's released the beta of his app Archiv), and the forgotten 95% that goes into releasing a product. We get into the evolution of self-promotion and get nostalgic for when the design community had Twitter as a public space. David's off to pick up some original Karen Mobring-designed IKEA chairs and Jacob's going to the beach (surprise!). And does anyone know why there are parrots in LA?David McGillivray is a designer and creative director in upstate New York, designing for early stage tech companies through his own practice. He also co-founded Offhours and runs Corners, an art and design store in the Catskills. Jacob Heftmann is a Los Angeles-based surfer and graphic designer. He is currently the Design Director at Grilli Type. Previously he was on the faculty at Parsons and founded XXIX and Index in New York City.Artwork by Pablo DelcanMusic by Mondo BoysArtwork typeface; GT Standard Mono by Grilli Typewww.worksbutmakesnoises.com

Episode metadata supplied by the publisher feed · Published Sep 9, 2026

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This week, we talk about the lost art of *not* selling out, whether or not to turn an idea into a business (plus David's released the beta of his app Archiv), and the forgotten 95% that goes into releasing a product. We get into the evolution of self-promotion and get nostalgic for when the design community had Twitter as a public space. David's off to pick up some original Karen Mobring-designed IKEA chairs and Jacob's going to the beach (surprise!). And does anyone know why there are parrot...

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Sell-Out Culture, the Other 95% of Building Products, to Monetize or Not, and Where the Online Design Community Went

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