EPISODE · May 11, 2026 · 24 MIN
Sellina's story of chaos and innovation | Episode #210
from The Human Design for Marketing podcast™, with Yvette Mayer · host Yvette Mayer
One headline about AI ethics can quietly trigger a full business identity crisis, especially when your products and client delivery are tied to a single platform. I’m telling the behind-the-scenes story of what happened when OpenAI privacy concerns hit while I already had multiple AI tools supporting my Human Design marketing work, and I realized I needed a path that felt more aligned and less dependent on ChatGPT. I walk you through my Gate 3 reality: “difficulty at the beginning” in full living color. From a surfing trip in Sri Lanka to a sudden scramble for a platform-agnostic solution, I share how I rebuilt Sellina AI on a new system backed by Claude, why persistent memory and context matter so much for offer creation, and what it’s like to announce a beta to paying students only to watch bugs appear in real time. When memory threads vanish for users mid-session, it’s not just a technical issue, it’s trust, nervous system regulation, and leadership all at once. You’ll also hear the part that surprised me most: even while I’m fixing stability around the clock, clients still get results. I share wins from students who build offers, write sales pages, and sign clients, plus how I’m thinking about the future of having a true AI marketing and sales team inside my ecosystem with Sellina and Frieda. If you build digital products, teach marketing, or want aligned entrepreneurship with real-world tech lessons, this is for you. Subscribe, share this with a friend who’s building with AI, and leave a review so more people can find the show.----------------------------------Please come say hi!Join the Human Design for Marketing FB group, here where I go behind the episode scenes and answer your questionsFollow me on IGCheckout our YouTube channelDownload your Human Design chartDownload your custom Human Design for Marketing Reading (report) + Frieda 🤖Book a Human Design for Marketing reading with YvetteGet the Cosmic Creator Kit Join the Frequency ProjectJoin Souled Out Offers by Design
What this episode covers
One headline about AI ethics can quietly trigger a full business identity crisis, especially when your products and client delivery are tied to a single platform. I’m telling the behind-the-scenes story of what happened when OpenAI privacy concerns hit while I already had multiple AI tools supporting my Human Design marketing work, and I realized I needed a path that felt more aligned and less dependent on ChatGPT. I walk you through my Gate 3 reality: “difficulty at the beginning” in full ...
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Sellina's story of chaos and innovation | Episode #210
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