Selling a Business: How a "Personal Goodwill Audit" Saved Me Hundreds of Thousands in Taxes

When you are Selling a Business, there's one thing you must do. Here's How a "Personal Goodwill Audit" Saved Me Hundreds of Thousands in Taxes. In this interview, Jay Myers, who sold his $25 million/year company, reveals the power of a "Personal Goodwill Audit." Learn how this process quantifies the value you personally bring to the business, allowing that portion of the sale to be taxed at a significantly lower rate. In this interview, Jay Myers, who sold his $25 million/year company, reveals the power of a "Personal Goodwill Audit." Learn how this process quantifies the value you personally bring to the business, allowing that portion of the sale to be taxed at a significantly lower rate. This is a must-watch for any founder planning an exit. Check out the company: https://jaymyersceo.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: [email protected]🕒 CHAPTERS00:00 - The Call I Ignored For Years06:14 - What No One Tells You About Selling Your Business (The Grieving Process)07:31 - A Founder's Checklist for Making Your Company "Sellable"11:38 - How to Get on the Inc. 5000 List13:52 - Important advice before selling your company20:10 - How I Kept the $25M Sale a Secret From My Team25:30 - The #1 Thing They Ask for in Due Diligence27:00 - The Audit That Saved Me Hundreds of Thousands in Taxes29:56 - You Don't Sell Your Past. You Sell Your FUTURE.📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.