Selling is a Sticky Business

What this episode covers

Duct Tape Selling Think Like a Marketer—Sell Like a Superstar by John Jantsch For those of you who have not read any of John’s books you are in for a treat. This book does not mess around and after reading it you will have a very long “to do” list. As with this book’s content John is an “in the trenches” teacher so we get started with some tough questions. Yes it’s about selling but it’s also about relationship building and how social can play a major part in the way you get to know people. Even though the book is focused on small/medium business owners the depth and insight is applicable to any size organization. So if you want to know how to sell and effectively build and manage a sales team, look no further. Expect your copy to be right on your desk as a permanent feature because you will be referencing it from now on.

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