SEO Copywriting and Creative Work with Dorit Sasson

In 2016, Dorit published the award-winning memoir, Accidental Soldier about her time in service with the Israeli Defense Forces.Here, Dorit talks about how she balances doing something with clear commercial intent with doing something creative, like writing memoirs about her time in active service.If you find time to do both every day, then you will advance your career, you’ll get paid, and you’ll also improve at your craft. Who doesn’t want those things?I kicked off the interview by asking Dorit to describe how her time in active service informed her memoir, Accidental Soldier.In this episode, we discuss:Why Dorit had to do compulsory service in the  Israeli Defense ForceHow long it took her to write her bookHow to promote a memoir that’s so specific to personal experiencesEstablish who you are writing forWhat is SEO writing?Balancing creativity with SEO copywritingWriting for a consumer audience.How to balance working as a copywriter with writing a personal memoirResources:Dorit SassonAccidental SoldierSupport the showIf you enjoyed the show please leave a review on Apple. And if you have any questions you can find me on Twitter @BryanJCollinsThanks for listening!