EPISODE · Mar 3, 2026

SEO, GEO e AEO

from 2024 - Speciale Intelligenza Artificiale

La nostra giornata davanti ad uno smartphone o un computer è fatta in buona parte di ricerche di contenuti su internet e la capacità di farsi trovare facilmente è per molte attività economiche (globali, nazionali o locali) un fattore di competizione determinante. Cosa cambia nell’era dei chatbot che per molti sono diventati i nuovi motori di ricerca basati su AI? Cosa significa passare dalla SEO alla GEO? Enrico Pagliarini ne parla con Simone Righini, esperto di search marketing.

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