SEO in the age of AI: Real estate edition

In this episode of the Decode Podcast, we’re tackling SEO in the age of AI: what’s changing, what still matters, and how real estate agents can remain searchable. Whether you’re new to SEO or ready to take things up a notch, this episode is packed with practical insights. I’m Melanie Hoole, and joining me on this show is Navin Shanmugarajan, Director and Founder of Blurn. Navin and I go way back – to our days working as colleagues at Domain.com.au (the ‘green team’ as I like to call them). With over 20 years of experience in digital marketing, Navin is the person I trust to help us unravel SEO and understand the impact of AI on prospects' searches for a real estate agent or real estate business.