SEO Is Evolving Fast — Here’s How to Win in AI Search (Leah Nurik)

In this video, we break down how Generative Engine Optimization (GEO) is reshaping marketing—and how platforms like Brandi AI are helping businesses stay visible inside AI-generated answers from tools like ChatGPT, Gemini, and beyond.If you think ranking #1 on Google is still the endgame… this episode might change your mind.Joining us is Leah Nurik, Founder & CEO of Brandi AI, who’s spent 25+ years at the intersection of PR, SaaS, and growth marketing. From scaling Motorola’s enterprise business from $25M to $250M… to building an award-winning agency… to now pioneering AI visibility—Leah has seen every major shift in marketing.And according to her?👉 The biggest one is happening right now.💡 What You’ll Learn:• What Generative Engine Optimization (GEO) actually is—and why it matters• How AI search differs from traditional SEO (and why clicks are disappearing)• How to measure, monitor, and improve your visibility inside AI-generated answers• The role of content, PR, and authority in influencing AI recommendations• Tactical ways to start showing up in AI search this week👉 Key Highlights:✅ GEO Explained – How brands show up inside AI-generated answers✅ AI Visibility Strategy – How to influence what AI says about your business✅ Quick Wins – Press releases, earned media, and content that actually moves the needle📈 At MarketSurge, we help you turn tools into systems — and systems into growth.If you want automation that feels personal and performs like a team of 10, you’re in the right place.🧠 Want to talk strategy or see it in action?🎯 Book your 15-minute Value or Free Coffee Call:https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee🔗 Useful Links🌐 Website: https://marketsurge.io📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio🐦 X / Twitter: https://x.com/marketsurging🎙️ Podcast: https://marketsurge.transistor.fm/👤 Connect with Leah Nurik🌐 Brandi AI: https://mybrandi.ai/💼 LinkedIn: https://www.linkedin.com/in/leahgabriel/🎯 Key Takeaway:If your brand isn’t showing up in AI-generated answers… you’re not just ranking lower.You’re invisible.