SEO vs GEO James Dooley Interviews Andrew Holland

What this episode covers

This episode of the James Dooley Podcast features James Dooley in discussion with Andrew Holland, exploring SEO versus GEO and why they represent different skill sets, because search behaviour, AI recommendations, and buying journeys are changing fast.Andrew Holland explains why Generative Engine Optimisation focuses on increasing AI availability in buying situations, because large language models now influence decision making before traditional search results. He outlines how GEO aligns more closely with brand marketing, PR, and copywriting, because success depends on recommendation, mental availability, and generative presence rather than rankings alone.James Dooley adds a commercial perspective, because businesses are now allocating separate budgets for SEO and GEO. The conversation positions GEO as an opportunity rather than a threat, because it offers clearer outcomes, faster perceived value, and a future facing evolution of search marketing.Where to Listen to This EpisodeSEO vs GEO James Dooley Interviews Andrew Holland is available across all major podcast platforms. Choose your preferred platform below.Listen to SEO vs GEO James Dooley Interviews Andrew Holland on TransistorListen to SEO vs GEO James Dooley Interviews Andrew Holland on Pocket CastsListen to SEO vs GEO James Dooley Interviews Andrew Holland on Amazon MusicListen to SEO vs GEO James Dooley Interviews Andrew Holland on SpotifyListen to SEO vs GEO James Dooley Interviews Andrew Holland on PodverseListen to SEO vs GEO James Dooley Interviews Andrew Holland on Pod.linkListen to SEO vs GEO James Dooley Interviews Andrew Holland on CastroListen to SEO vs GEO James Dooley Interviews Andrew Holland on CastboxListen to SEO vs GEO James Dooley Interviews Andrew Holland on Podcast AddictListen to SEO vs GEO James Dooley Interviews Andrew Holland on DeezerListen to SEO vs GEO James Dooley Interviews Andrew Holland on Listen NotesListen to SEO vs GEO James Dooley Interviews Andrew Holland on Podcast GuruListen to SEO vs GEO James Dooley Interviews Andrew Holland on PodchaserListen to SEO vs GEO James Dooley Interviews Andrew Holland on StenoListen to SEO vs GEO James Dooley Interviews Andrew Holland on MetacastListen to SEO vs GEO James Dooley Interviews Andrew Holland on Entity Home

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Frequently Asked Questions

How long is this episode of James Dooley Podcast?

This episode is 12 minutes long.

When was this James Dooley Podcast episode published?

This episode was published on June 19, 2026.

What is this episode about?

This episode of the James Dooley Podcast features James Dooley in discussion with Andrew Holland, exploring SEO versus GEO and why they represent different skill sets, because search behaviour, AI recommendations, and buying journeys are changing...

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

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