EPISODE · Feb 21, 2023 · 19 MIN

SEO's Impact on Brand -- Geoff Atkinson // Huckabuy

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Geoff Atkinson, Founder and CEO of Huckabuy, talks about technical SEO and the strategy behind it. SEO has traditionally been viewed as a performance marketing channel, focused on driving direct sales and conversions. Instead of solely relying on traditional marketing channels like TV and social media, it's becoming increasingly important to consider SEO as a brand channel, influencing brand awareness, perceptions, and loyalty through strong search rankings. Today, Geoff discusses how SEO impacts your brand. Show NotesConnect With: Geoff Atkinson: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What this episode covers

Geoff Atkinson, Founder and CEO of Huckabuy, discusses how SEO impacts your brand.

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SEO's Impact on Brand -- Geoff Atkinson // Huckabuy

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This episode is 19 minutes long.

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This episode was published on February 21, 2023.

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