Series 2 Episode 7 - Is Conversion Rate Optimisation essential to eCommerce? episode artwork

EPISODE · Oct 13, 2021 · 36 MIN

Series 2 Episode 7 - Is Conversion Rate Optimisation essential to eCommerce?

from #THEBIGLIFT · host Webtrends Optimize

Is Conversion Rate Optimisation essential to eCommerce? This is the question posed to Matt Abbott, Head of Growth, and Samantha Fraser, Digital Strategy Manager, at Swanky.In the latest edition of #TheBigLift podcast they aim to answer this, plus, discuss how important it still is to know your customer and where to find them, how delivering great customer experience drives growth, and how societal shifts as much as the pandemic have accelerated the drive towards online retail.

Episode metadata supplied by the publisher feed · Published Oct 13, 2021

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Series 2 Episode 7 - Is Conversion Rate Optimisation essential to eCommerce?

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