Series 3 - Episode 3 -It's time for Experimentation to be recognised

Recognition for individuals happens in many industries. In recent weeks we have celebrated the achievements of those in the film and TV Industry. However, there is little or no recognition for those individuals that work tirelessly inside of companies, large and small who make significant impact on the way that that those company websites deliver increased conversions.Join Joe Doveton, organiser of the Experimentation Elite Day and the Experimentation Elite Awards who explains why it’s now time to highlight testing and to recognise those who quietly make an impact. In this full version of the podcast, Joe also talks about how he believes that testing is still to reach maturity across all industries and why it’s still a long way off being a commoditised solution.