Series 3 Episode 4 - Why Experimentation is not all about short-term success

from #THEBIGLIFT · host Webtrends Optimize

"You cannot grow the brand without hitting short-term targets", says James Addlestone, Chief Strategy Officer at Journey Further, the guest of #theBigLift podcast today.

Episode metadata supplied by the publisher feed · Published May 2, 2022

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Series 3 Episode 4 - Why Experimentation is not all about short-term success

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