Serious Social - Improving conversion

Now is the time to reevaluate how you are gaining social media conversions. Belle Lawrence shares how tips and strategies for how you can best use CTAs, motivation and emojis.

Website: http://www.immediatefuture.co.uk

Social profiles: 

·       YouTube: https://www.youtube.com/user/IFTubes 

·       Facebook: https://www.facebook.com/ImmediateFuture/ 

·       LinkedIn: https://www.linkedin.com/company/immediate-future/ 

·       Twitter: https://twitter.com/iftweeter 

·       Instagram: https://www.instagram.com/ifinstas/

Persuasion is the art of convincing someone that they should change their beliefs or do something that you suggest. As brands, we should be practising this as an art, not simply shouting at the audience to try and get a reaction. So, there are many ways that we can encourage a reaction, though. So, the biggest thing to remember is that you want to evoke curiosity in your brand or product, but first, know what will motivate your audience. Don't fall into the use of clickbait-style posts or "you won't believe what will happen next" - you get it.

For full show notes, view our podcast page: http://immediatefuture.co.uk/podcasts/