Serious Social - No Fluff, Just Stuff: Inside a Winning B2B Social Campaign

from Serious Social from immediate future · host Colin Jacobs and Tom Platt

A whopping 50% of B2B marketers struggle to measure the ROI of their lead and demand gen efforts. Time to change the game - well for social. In "No Fluff, Just Stuff," we're not just talking theories; we're revealing the nuts and bolts of a Social lead gen campaign that slashed CPC by 58% and doubled CTR. Cut through the clutter and get ready for take-off. 🚀

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This episode was published on November 20, 2023.

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