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Serious Social - Should Brands Dump Twitter? episode artwork

EPISODE · Nov 30, 2022 · 55 MIN

Serious Social - Should Brands Dump Twitter?

from Serious Social from immediate future · host Katy Howell and Colin Jacobs

With 240M active users and the World Cup about to make a splash, is it time for brands to decide about their presence on Twitter. In this episode of Serious Social, Colin Jacobs and Katy Howell debate the ‘Musk’ debacle, the brand safety concerns, the issues over data, and the alternative social platforms for companies to consider. CJ and Katy bring 30 years of social media marketing expertise to this Serious Social session. Listen now and get advice on the direction you should be taking now, and how to plan for an unpredictable future with Twitter.

What this episode covers

With 240M active users and the World Cup about to make a splash, is it time for brands to decide about their presence on Twitter. In this episode of Serious Social, Colin Jacobs and Katy Howell debate the ‘Musk’ debacle, the brand safety concerns, the issues over data, and the alternative social platforms for companies to consider. CJ and Katy bring 30 years of social media marketing expertise to this Serious Social session. Listen now and get advice on the direction you should be taking now,...

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Serious Social - Should Brands Dump Twitter?

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Frequently Asked Questions

How long is this episode of Serious Social from immediate future?

This episode is 55 minutes long.

When was this Serious Social from immediate future episode published?

This episode was published on November 30, 2022.

What is this episode about?

With 240M active users and the World Cup about to make a splash, is it time for brands to decide about their presence on Twitter. In this episode of Serious Social, Colin Jacobs and Katy Howell debate the ‘Musk’ debacle, the brand safety concerns,...

Can I download this Serious Social from immediate future episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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