Serve First, Sell Second with Tanya Brody

Tanya Brody is an email marketing strategist with over 15 years of experience, who went from touring the U.S. with her Celtic band to helping businesses build loyal communities through nurture emails.In this episode, Tanya shares the bridge between her music career and email marketing, the two biggest mistakes businesses make with their email lists, and how to finally revive an old, cold list that's been sitting untouched for years.WHAT WE TALKED ABOUT:From touring musician to email marketing strategistThe two biggest email marketing mistakes businesses makeBuilding the "know, like, and trust" factorHow to revive a neglected email listCONNECT WITH TANYA BRODY:Free subject line generator: emca.tanyabrodycopywriter.com/subject-line-generator