PodParley PodParley
PodParley
Session #12 - Site Migrations Done Right: E-E-A-T, Architecture, and Avoiding Costly Mistakes episode artwork

EPISODE · May 28, 2026 · 51 MIN

Session #12 - Site Migrations Done Right: E-E-A-T, Architecture, and Avoiding Costly Mistakes

from Ten Speed Sessions · host Ten Speed

In this episode, Nate and Kevin sit down with Ten Speed's Manager of Organic Growth Strategy, Erika Braeger, to walk through how to approach site migrations and domain consolidations without tanking your organic performance. They cover the full lifecycle from setting clear business goals and crawling staging environments before launch, to preserving E-E-A-T signals, fixing redirect chains, and auditing legacy site architecture. Erika also shares the most common mistakes she sees along the way, including skipping content freezes, neglecting page speed, and missing authorship signals, and explains why each one matters more now that LLM visibility is part of the picture. Chapters (00:00:00) - Site Migrations(00:01:56) - Copyright, Authorship and Trust(00:03:58) - External Links on the Web(00:04:43) - Migration 101: Merging Websites(00:07:23) - Top-of-(00:08:34) - Crawl Budget and Site Structure in Website Migration(00:12:21) - Crawl Depth and Internal Linking(00:15:04) - Merging Multiple Sites: How To Plan For Internal Redirects(00:18:04) - Migration to Webflow: Crawl Depth Limit and More(00:21:04) - What are some, I guess the things that you think are critical(00:22:52) - Migration 1.8(00:25:09) - What Should You Plan For the Site Migration?(00:26:52) - Migration to a New CMS: The Need for Staging(00:29:25) - What type of expectations need to be set for a site migration?(00:30:36) - Migration and Branding: The Tradeoffs(00:33:40) - Top 10 SEO Mistakes(00:36:18) - Common CMS MISTAKES(00:40:59) - LLM Performance Benchmarks(00:42:18) - Common Phobias(00:42:34) - 3 Common MISTAKES Websites Make During Migration(00:46:29) - Top 10 Migrations Mistakes(00:48:06) - Content Freeze Ahead of a Migrations(00:50:49) - PODCAST: How to Write a Scripting Application in IE

What this episode covers

In this episode, Nate and Kevin sit down with Ten Speed's Manager of Organic Growth Strategy, Erika Braeger, to walk through how to approach site migrations and domain consolidations without tanking your organic performance. They cover the full lifecycle from setting clear business goals and crawling staging environments before launch, to preserving E-E-A-T signals, fixing redirect chains, and auditing legacy site architecture. Erika also shares the most common mistakes she sees along the way, including skipping content freezes, neglecting page speed, and missing authorship signals, and explains why each one matters more now that LLM visibility is part of the picture.

NOW PLAYING

Session #12 - Site Migrations Done Right: E-E-A-T, Architecture, and Avoiding Costly Mistakes

0:00 51:44

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

Your Safety Net Has $1.17 In It and Your Vault Has No Lock

Apr 6, 2026 ·25m

The April 1st Rule and the Map They Already Made of Your Equity

Mar 30, 2026 ·27m

EX-CIA OFFICER: Americans Have No Idea What's ACTUALLY Happening to Them | John Kiriakou

Feb 10, 2026 ·64m

Detoxing Our World is an Inside Job

Feb 8, 2026 ·26m

THEY OWN EVERYTHING: How to Buy Rental Property for $100 (Before It’s Gone) | Nick Roman of realbricks.com

Jan 10, 2026 ·27m

$1 Trillion Black Hole: How the Fed Broke the Economy (Powell Fired?) | 1505

Jul 18, 2025 ·28m

Similar Podcasts

French Your Way Jessica: Native French teacher founder of French Your Way Boost your French listening skills and test your comprehension with this one of a kind series of podcasts. Get the chance to listen to a real conversation between native speakers talking at normal speed AND customise your learning experience through carefully designed sets of questions (2 levels of difficulty) available for download at www.frenchvoicespodcast.com. All interviews also come with the transcript. French teacher Jessica interviews native speakers of French from around the world who share a bit of their life and passion. Where else would you meet in one same place a French yoga teacher based in Melbourne, a soap manufacturer from Provence, or a couple cycling around the world? NEWMORROW SESSIONS - A PodCast Series on the Future of Hospitality Mario C. Bauer, Florian Schneider, Axel Weber & Dr. Tillman Bardt The Newmorrow PodCast is more than a podcast — it's a platform for open dialog on the future of our business, a platform for those building what doesn’t exist yet. Here, we share and embrace our passion for the hospitality industry, but we won’t romanticize the journey. We ask the tough questions, confront uncomfortable truths, and prepare for a future that resists easy answers. We believe that the tougher and wilder times become, the more openly, honestly and humanely people need to talk to each other and act together. We believe, openness, togetherness, and truthfulness should also be cornerstones of a professional community to develop our utopian idea of „open source“. This is a space where visionaries don’t just imagine the future — they wrestle with the paradoxes that shape it: success vs. happiness, data vs. instinct, stability vs. reinvention. Join leaders, entrepreneurs, and thinkers as they share not what made them — but what’s actively shaping them, now and next. So tune in The Ten Commandments Chad Boersema Many focus on MAKING disciples, we hope to help in the process of BEING a disciple of Jesus. Understanding the ten commandments can be a good place to reflect on, as they were one of Israel's first introductions to learning how to relate to God and live in His way. Jesus also references the commandments in his sermon on the mount saying, “...whoever does them [the commandments] will be called great in the kingdom of heaven.” (Matthew 5:19) Looking forward to exploring these with you! Thanks for listening!web - jesusdisciple.info facebook - facebook.com/jesusdisciple.info twitter - twitter.com/fellow_disciple instagram - instagram.com/jesusdisciple.info Willow Bend Zen | Guided Sleep Hypnosis Ariadne Mayz At Willow Bend Zen I offer Guided Meditation/hypnosis and Affirmation sessions designed to help you create and live the life of your dreams. Through repeated listening we will re-program any limiting beliefs you have and replace them with the limitless possibilities that will become your reality. Here you will find almost any topic that comes to mind. Using the Law of Attraction you can attract great love, vibrant health, enormous wealth, inner peace and anything else you wish to create. There are no limits here. So sit back, relax and allow the good vibes to help you drift into the most blissful feeling experience you can imagine. Thank you for joining me!Light, Love and Harmony 💛Ariadne

Frequently Asked Questions

How long is this episode of Ten Speed Sessions?

This episode is 51 minutes long.

When was this Ten Speed Sessions episode published?

This episode was published on May 28, 2026.

What is this episode about?

In this episode, Nate and Kevin sit down with Ten Speed's Manager of Organic Growth Strategy, Erika Braeger, to walk through how to approach site migrations and domain consolidations without tanking your organic performance. They cover the full...

Can I download this Ten Speed Sessions episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!