Setting a New Standard: Atomic’s Daron Rahlves, Janelle Yip, & Noah Wallace on Crash Stories & How Companies are Protecting Athletes

Jonathan talks with Atomic athletes Daron Rahlves and Janelle Yip, and Noah Wallace, the global manager for the Atomic freeski program. We get into what Daron and Janelle are doing just before ski season kicks off; the return of a beloved event put on by Daron; and Janelle tells the story of her gnarly crash this past winter. That then segues into why Atomic decided to cover their entire global freeski team with BLISTER+, and why we all want to see companies continue to take better care of their athletes.Note: We Want to Hear From You!We’d love for you to share with us the stories or topics you’d like us to cover next month on Reviewing the News; ask your most pressing mountain town advice questions, or offer your hot takes for us to rate. You can email those to us here.RELATED LINKS: BLISTER+ Get Yourself CoveredGet Our 25/26 Winter Buyer’s GuideDiscounted Summit Registration for BLISTER+ MembersNon-Member Registration: Blister Summit 2026Get Our Newsletter & Weekly Gear GiveawaysCHECK OUT OUR YOUTUBE CHANNELS:Blister Studios (our new channel)Blister Review (our original channel)TOPICS & TIMES:Intros & Snow Reports (2:06)Pre-Season Training (5:49)Upcoming Season & the Return of Bonzai (13:59)Why Atomic Covers Their Athletes w/ BLISTER+ (23:36)Industry Responses to Team Coverage (27:43)The Culture of the Ski Industry (35:56)Janelle’s Crash & Recovery Story (39:42)Eliminating “Gotcha” Clauses & Providing Coverage (48:07)Coverage For All — Not Just Pro Athletes (53:02)CHECK OUT OUR OTHER PODCASTS:Blister CinematicCRAFTEDBikes & Big IdeasGEAR:30 Hosted on Acast. See acast.com/privacy for more information.