EPISODE · Jan 8, 2007 · 9 MIN

Setting Goals

from Trade Show Insights · host Marlys K. Arnold: Exhibit Marketing Consultant, Trainer & Author

They say without a timeline and a plan of action, goals are merely wishes. So for this first episode of the new year, it’s only appropriate that we start out talking about setting goals — how to make them achievable and measurable. We’ll also talk about how to know which shows to put into your overall exhibit plan. Industry News: IAEM changes its name to IAEE More shows are using podcasts to market to attendees — Check out the Consumer Electronics Show (CES) podcast Retail Trends for 2007 — How can you

Episode metadata supplied by the publisher feed · Published Jan 8, 2007

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Setting Goals

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