Setting Up Custom Reports in Shopify: Beyond the Default Dashboards

Ever feel like you’re flying blind with Shopify’s standard reports? You’re not alone. While Shopify’s default dashboards provide a decent overview of your store’s performance, they often leave you hungry for deeper insights that match your specific business questions. That’s where custom reports come in—they’re the secret weapon of data-driven store owners who want to cut through the noise and focus on metrics that actually matter to their business.Custom reporting in Shopify isn’t just for data analysts or tech experts. It’s for any store owner who’s tired of making decisions based on incomplete information. With the right approach, you can transform raw data into actionable insights that drive real growth—without needing a degree in data science.Full Article: https://theshopstrategy.com/data-and-analytics/analytics-and-reporting/setting-up-custom-reports-in-shopify-beyond-the-default-dashboards/Growth Suite on Shopify App Store: https://apps.shopify.com/growth-suite This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit shopstrategy.substack.com