EPISODE · May 24, 2025 · 1 MIN
SFS Minute 711: Value-based Pricing
from School for Startups Minutes
Designer clothes, jewelry, and luxury items are all based on value pricing—based on what you think they are worth. A diamond is not worth the tens of thousands we pay for it, guys. We're paying for the perceived value.
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SFS Minute 711: Value-based Pricing
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