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EPISODE · Jun 20, 2025 · 1 MIN

SFS Minute 730: Landing Page

from School for Startups Minutes

Step two is to build a landing page on your website where new visitors can learn about the benefits of signing up and sharing their email address. While the lead magnet is the immediate incentive, this step is crucial because it begins the relationship — setting the stage for effective marketing down the line.

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SFS Minute 730: Landing Page

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