Shama Hyder, CEO of Zen Media, PR the right way, adapting to AI, and becoming a thought leader!

Shama has become the go to source on how to keep your presence online vibrant with the growing tech changes like AI. She founded Zen Media, a leading PR and marketing company, that has truly identified how to interact with all generations especially Gen Z. She has received countless awards for her work from business media and other outlets. Shama talks about the incoming ways AI will effect us, how to be prepared, and what we can do to create a niche. She also touches on how to successfully communicate your brand's message in a unique way and what it takes to get great organic exposure!