EPISODE · Feb 8, 2024 · 21 MIN
Shame Based Marketing
from You Need a Coach B*tch · host Chris Hale
In this episode, we explore the negative impact of shame-based marketing, particularly within the coaching and self-development industry. I discuss how this approach exploits individuals' insecurities by highlighting personal shortcomings to sell solutions, and reflect on my own past use of such tactics. We need a more empathetic approach that understands the reasons behind behaviors without judgment. Learn how to seek out coaches who promote positive change without shaming and emphasize the importance of addressing the underlying needs rather than just the surface-level actions.Episode 87 - Are your resolutions just self-criticism disguised as self-improvement? Where to find me: Connect with me on Instagram Check out my website Sign up for a free consult
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In this episode, we explore the negative impact of shame-based marketing, particularly within the coaching and self-development industry. I discuss how this approach exploits individuals' insecurities by highlighting personal shortcomings to sell solutions, and reflect on my own past use of such tactics. We need a more empathetic approach that understands the reasons behind behaviors without judgment. Learn how to seek out coaches who promote positive change without shaming and emphasize the ...
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Shame Based Marketing
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