【商业就这样】必胜客被卖,中国为什么还要接盘? episode artwork

EPISODE · Jun 24, 2026 · 22 MIN

【商业就这样】必胜客被卖,中国为什么还要接盘?

from 早点生活

【商业就这样】必胜客被卖,中国为什么还要接盘?曾经约会才舍得去吃一顿的必胜客,怎么突然就被老东家给卖了? 花12亿美元连品牌招牌一起买下,中国团队凭什么敢当这个接盘侠? 抛弃高端滤镜开始狂推“穷鬼套餐”,越来越便宜的必胜客究竟在图什么? 当买披萨不再是件稀罕事,彻底换了主人的必胜客到底该靠什么留住年轻人?欢迎收听本期播客,聊聊“必胜客被卖后的平价转型与商业破局”本音频来自虎嗅音频直播栏目《早点生活》 每个工作日7:30~9:00 ,预约和锁定【虎嗅APP】的视频号、抖音,保持与时代同频。本期主播:原子  粥粥 运营:康康

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【商业就这样】必胜客被卖,中国为什么还要接盘?

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