Shaping the Future of Snow Sports Trade Shows - Episode 12

Are you ready to discover how innovation is reshaping trade shows in the snow sports industry? Join Nick Sargent, President of SIA and Mike Seaman, CEO of Raccoon Media, as they discuss the transformation of winter shows. From exciting announcements around the Snowbound Expo consumer show and the recent joint venture with Messe Munchen on the ISPO B2B show, Mike reveals his plans to reinvigorate trade shows by spotlighting community connections, cutting-edge technology, and sustainability. Don't miss this melting pot of passion and business! _______________________________________ Inside Line brings the wide world of winter and outdoors together through conversations about consumer behavior, global business headwinds, climate adaptation, and the technology and innovation that's transforming how we ride, how we sell, and how we survive and thrive. In each episode, we sit down with the leaders shaping the global winter and outdoors industry. You'll get the best new approaches to winter outdoor's most challenging business headwinds and learn how the smartest and best networked minds in the global industry are implementing them. 🔗 Take the next step: • Become an SIA Member: https://hubs.ly/Q03_P9l60  • Learn more about SIA: https://hubs.ly/Q03_P9wQ0  With special guest: Mike Seaman, CEO and Founder, Raccoon Media Group   Related Links: https://www.snowsports.org https://www.siainsideline.com https://www.ispo.com https://snowboundexpo.com https://raccoonmediagroup.com Hosted by: Nick Sargent