EPISODE · Jun 24, 2026 · 26 MIN
Sharks, Branding, Being Kind & Going for IT
from tell me more about that · host Liz Karamavros
In this solo rant, Liz Karamavros dives into the power of marketing and branding to shape culture, self-perception, and community. From Jaws and shark phobia to rebrands like Keep It Cleaner → Kic, Liz unpacks how brands can either prey on insecurities or empower people to trust themselves more.She explores authentic rebranding, creative identity, mentors, conscious marketing, and shares a new dystopian poem about algorithms, longing, and the moon. If you’re a creative, a brand-builder, or just a sensitive human trying to make honest work in a noisy world, this one’s for you. Ad MentionsRooted Within – Functional Nutrition & Root-Cause WellnessIf you’ve been dealing with gut issues, hormone imbalances, autoimmunity, or just feeling “off” in your body—and the traditional medical system hasn’t given you real answers—check out Emma from Rooted Within. She’s a functional nutritionist who works holistically with:Functional lab testingNutrition and targeted supportGut health, hormones, and autoimmunityHer work is deeply root-cause oriented and compassion-led, focusing on sustainable change, not quick fixes.Website: https://rootedwithinwellness.comInstagram: @rootedwithinwellnessYou can book a free consultation or DM her and let her know Liz from Tell Me More About That sent you.Great content isn’t random—it’s driven by story. Liakada is a woman-owned creative agency that works with existing brands to refine and elevate how they show up through strategy-led content and thoughtfully curated creative.Liakáda supports you with:Brand positioning and narrativeContent strategy and planningCreative direction and photoshootsCohesive brand storytelling that connects and is built to be seenWhether you’re building something new or evolving a brand that already exists, Liakada helps shape content that aligns, resonates, and performs.Website: https://liakada.ioInstagram: @liakada.ioIf you need content backed by strategy for your business, send Liakada a DM.If you’re a designer, content creator, or just someone who cares about how things look and feel online, you’ll love 6TM Magazine. It’s basically a candy store for creatives, featuring:Experimental fonts and typefacesGraphic packs, texture packs, and templatesMockups and Photoshop effects6TM curates work from independent artists around the world, with a real quality over quantity approach. It feels more like discovering a cool underground archive than scrolling a crowded marketplace—and it’s an incredible resource if you’re building a brand or sharpening your visual identity.Website: search for 6TM MagazineInstagram: @6tm_magazineUse code TELLMEMORE20 for 20% off your order (one-time use per customer).“Great content isn’t random. It’s rooted in story.”“Rebranding can shift an entire culture—that’s why I love it and respect it.”“The best art might have an audience, and it might not. The best art is authentic.”“I hope your purchases are about expansion—being more you—not patching a void someone sold you.”“If I’m the only voice in your life that says ‘keep going,’ then lean on that. I believe in you.”“Showing up for yourself regularly is hard. If it feels hard, it’s because you’re doing something hard—and that’s okay.”
What this episode covers
In this solo rant, Liz Karamavros dives into the power of marketing and branding to shape culture, self-perception, and community. From Jaws and shark phobia to rebrands like Keep It Cleaner → Kic, Liz unpacks how brands can either prey on insecurities or empower people to trust themselves more.She explores authentic rebranding, creative identity, mentors, conscious marketing, and shares a new dystopian poem about algorithms, longing, and the moon. If you’re a creative, a brand-builder, or just a sensitive human trying to make honest work in a noisy world, this one’s for you. Ad MentionsRooted Within – Functional Nutrition & Root-Cause WellnessIf you’ve been dealing with gut issues, hormone imbalances, autoimmunity, or just feeling “off” in your body—and the traditional medical system hasn’t given you real answers—check out Emma from Rooted Within. She’s a functional nutritionist who works holistically with:Functional lab testingNutrition and targeted supportGut health, hormones, and autoimmunityHer work is deeply root-cause oriented and compassion-led, focusing on sustainable change, not quick fixes.Website: https://rootedwithinwellness.comInstagram: @rootedwithinwellnessYou can book a free consultation or DM her and let her know Liz from Tell Me More About That sent you.Great content isn’t random—it’s driven by story. Liakada is a woman-owned creative agency that works with existing brands to refine and elevate how they show up through strategy-led content and thoughtfully curated creative.Liakáda supports you with:Brand positioning and narrativeContent strategy and planningCreative direction and photoshootsCohesive brand storytelling that connects and is built to be seenWhether you’re building something new or evolving a brand that already exists, Liakada helps shape content that aligns, resonates, and performs.Website: https://liakada.ioInstagram: @liakada.ioIf you need content backed by strategy for your business, send Liakada a DM.If you’re a designer, content creator, or just someone who cares about how things look and feel online, you’ll love 6TM Magazine. It’s basically a candy store for creatives, featuring:Experimental fonts and typefacesGraphic packs, texture packs, and templatesMockups and Photoshop effects6TM curates work from independent artists around the world, with a real quality over quantity approach. It feels more like discovering a cool underground archive than scrolling a crowded marketplace—and it’s an incredible resource if you’re building a brand or sharpening your visual identity.Website: search for 6TM MagazineInstagram: @6tm_magazineUse code TELLMEMORE20 for 20% off your order (one-time use per customer).“Great content isn’t random. It’s rooted in story.”“Rebranding can shift an entire culture—that’s why I love it and respect it.”“The best art might have an audience, and it might not. The best art is authentic.”“I hope your purchases are about expansion—being more you—not patching a void someone sold you.”“If I’m the only voice in your life that says ‘keep going,’ then lean on that. I believe in you.”“Showing up for yourself regularly is hard. If it feels hard, it’s because you’re doing something hard—and that’s okay.”
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Sharks, Branding, Being Kind & Going for IT
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