EPISODE · Feb 9, 2026 · 40 MIN
Sharks, Dolphins, Whales & Urchins W/ Eric “EZ” Carter (02.04.26)
from AM POWER Podcast · host ONE TEAM
Sharks, Dolphins, Whales & Urchins W/ Eric “EZ” Carter (02.04.26) Eric Carter breaks down recruiting into a simple, people-first framework: stop pitching everyone the same way and start tailoring your approach based on motivation—Sharks (money/speed), Dolphins (fun/community), Whales (mission/impact), and Urchins (proof/data). Using his own early mistakes and “belief check” breakthrough, he shows how the right story, the right invite, and enough volume create momentum. The takeaway: your job isn’t to convince—it's to sort, speak to what matters to them, and recruit consistently.
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Sharks, Dolphins, Whales & Urchins W/ Eric “EZ” Carter (02.04.26)
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