Sharla Grass, Partner at Serena Ventures on Early-Stage Investing

Sharla Grass is a Partner at Serena Ventures, where she focuses on early-stage investments across sectors including health sports wellness, enterprise, fintech, ecomm, social and more. Prior to joining Serena Ventures, she was a Principal at Greycroft, where she played a key role in investments in companies such as Boulder Care, Knox, and ScriptDrop. Sharla began her career in strategy consulting at Altman Vilandrie & Company and later held business operations roles at Uber before transitioning into venture capital. A graduate of Dartmouth College, she is known for her sharp diligence, strategic insight, and dedication to supporting mission-driven founders building category-defining businesses.Topics: Key trends in health, sports, and wellness investingSectors that are under-hyped or overlooked in the current marketHow AI is reshaping traditional sectors like health, sports, wellness, fintech, and e-commerce#AI #VentureCapital #Startups #EarlyStageInvesting #HealthTech