Sharon Goldman, Founder, Ground Level AI

Sharon Goldman may be one of the most important voices in AI journalism today, but her path there was hardly typical. She didn't even get into reporting until several years after college, and when she did, she wrote for publications covering everything from the jewelry business to marketing to even TV Guide.But in a semi-serendipitous turn, she joined VentureBeat in 2022, a few weeks before its AI reporter left. She took over the beat a few months before ChatGPT changed her world and everyone else's. After a stop at Fortune from 2024 to 2026, also covering AI, Sharon is now on her own again as the founder and editor of the Ground Level AI newsletter on Substack, which in one month has already attracted thousands of subscribers.Sharon joined us to talk about her plans for Ground Level AI, something ChatGPT has helped her figure out, coincidentally, her late-blooming singer/songwriter career, and why she's a birder, not a bird watcher, for this episode of Pressing Matters from Big Valley Marketing, the podcast that brings you conversations with the top media and influencers in B2B tech.I'm DaveReddy, head of Big Valley Marketing's Media & Influencers practice, and I'm your host. Through research and good old-fashioned relationship building, we've identified B2B tech's top 200 media and influencers, including Sharon. Here's our chat with Sharon. Enjoy.