Sharp พัดลมที่ revise ให้ตรง insight ผู้ใช้งานจริง | Final_Revise2 EP42

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รายการ Final_Revise2 กลับอีกครั้งในวันจันทร์ กับโฮสต์ของเรา ชะ-ชโลธร นวนทอง Creative Director จาก CJ Worx ที่คราวนี้เชิญ โอเล่-ณัฐวุฒิ สิทธิวรพันธุ์, Executive Creative Director และ Co-Founder จาก Youngster BKK มาพูดคุยถึงหนึ่งในแคมเปญสุดฮือฮาที่ได้ทำ นั่นคือสโลแกน “ทนมือทนเท้า” ของพัดลม Sharp ที่ต่อยอดไปสู่แพ็กเกจจิ้งสุดปัง ด้วยภาพคนเอาตีน เอ๊ย! นิ้วเท้า กดเปิดพัดลมให้เห็นจะๆ กับตา ไปฟังที่มาของไอเดียนี้ที่หยิบเอา insight ของผู้ใช้จริงมา และใช้ความกล้าในการนำเสนอ ก่อนจะออกมาเป็นวิชวลที่ปังจนแบรนด์แทบจะ owned ภาพความทนเท้าไปในทันที https://linktr.ee/Final_revise2 #SalmonPodcast #FinalRevise2 —-- ติดต่อโฆษณาได้ที่ [email protected] Follow Final_Revise2 on Instagram Salmon Podcast https://www.instagram.com/salmon_podcast ชะ ชโลธร https://www.instagram.com/chalomejai Learn more about your ad choices. Visit megaphone.fm/adchoices

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