Shawn L. Bagley Jr.

Shawn L. Bagley Jr. is the Positioning Expert and Founder of BluLight Consulting LLC, a strategic consultancy that helps boutique consultants, agency owners, and subject matter experts stop mimicking and masking, and start positioning themselves as the only logical choice for their ideal clients. His proprietary “Power Positioning” methodology is the foundation work that transforms confused business owners into confident, well-positioned brands. He’s also the author of Letters to a Dreamer. When Shawn's not in the lab building Power Positioning Playbooks, you can find him running TheWorkLab on Wednesdays (a virtual co-working experience) or perfecting his "hot knife through butter" partnership approach. He's a firm believer that the best way to market yourself is to actually be yourself.