Shay Howe - ActiveCampaign
An episode of the Proof of Work podcast, hosted by NoRamp, titled "Shay Howe - ActiveCampaign" was published on November 3, 2023 and runs 44 minutes.
November 3, 2023 ·44m · Proof of Work
Summary
Shay is the CMO of ActiveCampaign. We chat about: (3:19) - What a CMO Actually Does (8:42) - Using Design as a Mechanism to Solve Problems (16:35) - Design, Marketing, Product... Which is Most Important? (18:29) - ActiveCampaign's Moat (23:11) - What People Don't Understand About AI in Marketing (30:50) - Future of Email Marketing (40:55) - Favorite Quote & Most Polarizing Belief
Episode Description
Shay is the CMO of ActiveCampaign. We chat about:
(3:19) - What a CMO Actually Does
(8:42) - Using Design as a Mechanism to Solve Problems
(16:35) - Design, Marketing, Product... Which is Most Important?
(18:29) - ActiveCampaign's Moat
(23:11) - What People Don't Understand About AI in Marketing
(30:50) - Future of Email Marketing
(40:55) - Favorite Quote & Most Polarizing Belief
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